9 Best Amazon FBA Courses Chosen by Expert Seller

E-Commerce - Last Updated on February 15, 2024 by Jussi Hyvarinen

Best Amazon FBA course

Jussi Hyvärinen

I'm Jussi, with over 25 years of expertise, I help entrepreneurs navigate the online business world. My services include tailored recommendations, step-by-step tutorials, and insightful reviews to help steer your business aspirations. Please reach out if you need assistance with your online business plans or have any questions.

Starting an Amazon FBA business is one thing.

However, becoming a successful Amazon seller is entirely a different story. That's why you need to invest in the best Amazon FBA course to equip yourself with the skills and knowledge required to thrive.

And, because my primary focus is helping you own a profitable business, I've reviewed the best Amazon FBA courses and what to expect with each one of them.

By the tail end of this post, you'll learn the following:

  • Why I vouch for Freedom Ticket as the best Amazon FBA course.
  • Why Amazon FBA is an excellent way to make money online.
  • What to look for in an Amazon FBA course.
  • Why you should learn Amazon FBA basics before taking the plunge.
  • My Amazon FBA courses recommendation if you're on a tight budget and more.

What is the Best Amazon FBA Course?

The market is indurated with Amazon FBA courses, each with a unique perspective of selling on Amazon. Still, not every course is worth your attention.

So, before you spend your money on any Amazon FBA training program, you'll want to ask yourself the following questions:

Is the Course Up-to-date?

The truth is, selling on Amazon keeps evolving. What worked two years ago may not necessarily be working today. Therefore, the best FBA course should include as current information as possible. It should be regularly updated to reflect what's working at the moment.

Who's the Creator?

Anyone can create and sell a course on Amazon. But, you're better off buying a program created by someone with hands-on experience. I'm talking about a person who has built a successful FBA business before.

After all, how do you expect anyone to offer FBA training if they've never run such a business model before?

Ideally, you want a course created by someone who shows you strategies that worked for them and how you can leverage the tactics to become a successful Amazon seller.

How Much is the Course?

The thing is, you can only buy what you can afford.

I must mention, though, that the best Amazon FBA courses aren't necessarily the most expensive and vice versa. One of the easiest ways to check if a course is worth it is by analyzing the modules it offers.

For instance, it makes perfect sense to pay a premium price for a course that offers live webinars where you can interact with the creators, ask questions, and learn new ideas.

Does the Course Come with an Active Community?

An active seller community is a must-have for an FBA course.

So, be sure to check if the course offers access to an exclusive community where you can network, ask questions, engage in conversion, and learn.

Private Facebook groups, for instance, can be an incredible resource, especially if you're a beginner. Besides, you can use a course's community to verify the creator's credibility. A credible creator will actively and satisfactorily answer the student's questions.

Top Amazon FBA Courses

Now that you know what to look for in Amazon FBA training let me take you through 9 of the most-sought after Amazon FBA courses.

Apart from meeting the criteria above, these FBA courses are highly rated by independent international sellers who've leveraged what they learned to build flourishing Amazon businesses.  

I used the following benchmarks to come up with this list:

  • The creator's background, experience, and reputation.
  • The course's depth
  • Added extras like bonuses, networking, and coaching
  • Success stories 
  • The uniqueness of the information contained in the course 
  • The training's modules
  • The simplicity of the information – how easy it is to digest the info

1. Freedom Ticket with Helium 10 

Best Amazon FBA Course Freedom Ticket

Created by Kevin King, a distinguished Amazon seller and thought leader, Freedom Ticket ticks all the boxes the best Amazon FBA course should.

While there are several strategies you can use to sell on Amazon, Freedom Ticket focuses on private labeling. For starter's Amazon FBA private label model involves creating branded products to sell on Amazon. 

And now, Freedom Ticket comes with Helium 10, a highly-rated all-in-one tool for Amazon sellers.


Freedom Ticket is an eight-week course. It features 90 modules bundled and released in one-week intervals over eight weeks. While you cannot speed up the frequency at which these modules are released, you can review any module at the end of the course.

This Kevin King's course offers more than 21 hours of video training with downloadable slides, resources, and notes. The modules are broken down as follows:

Week 1Introduction: Gives you a basic intro and Amazon business.

Week 2 – Amazon and Business Basics: Goes deeper about selling on Amazon and what's expected of you as an Amazon seller. 

Week 3 – Branding, Money, and Millions: Teaches you how to manage money and invest in your Amazon business.

Week 4 – Picking a Successful Product: Ushers you in thinking about the products to sell and how to choose the right product.

Week 5 – Suppliers, Orders, and Shipping: Teaches you how to pinpoint product sources and shipping.

Week 6 – How to Compete and Win Big: Shows you how to become the best Amazon seller.

Week 7How to Create High Converting Listings: Teaches you how to optimize your sales and product listing.

Week 8 – Ranking, Advertising, and Promotions – Talks about expanding your sales. Wraps up the entire course. 

Simply put, Freedom Ticket shows you to find a product, source it, build your Amazon FBA business, and make money online passively.


Freedom Ticket is valued at $997.

However, you can get it for free with Helium 10 monthly subscription. 

Side Note – Helium 10 offers over 20 tools to help you with listing optimization, keyword research, marketing, analytics, and more.

Helium 10 + Freedom Ticket

Use the Code

Every Month 10% OFF


 Six Months 20% OFF


My Take 

The Freedom Ticket course is ideal for beginners and seasoned sellers alike. This program covers everything you'd want to know to start a successful Amazon FBA business. 

It is a hands-on, technical walk-through of how Kevin King sells on Amazon. 

I recommend it for anyone looking for in-depth, pragmatic Amazon seller training.

You can get Helium10 Platinum or Diamond Plan + Freedom Ticket at a discounted price by using my codes on the Helium10 checkout page.

Out of 5.0

Best for

Overall FBA course


Included in Helium10

Annual discount


2. Jungle Scout Academy

Jungle scout academy

Just like Freedom Ticket comes with Helium10, the Jungle Scout Academy comes with the Jungle Scout subscription without extra cost.

Jungle Scout is one of the most popular software for anyone selling on Amazon. It is a suite of tools that helps you to research, optimize your listings, track, and grow your Amazon business.

Jungle Scout provides users access to data-driven product research, Jungle Scout's proprietary product database, listing optimization tools, and Jungle Scout Academy.

Jungle Scout Academy is a comprehensive Amazon FBA course for Jungle Scout subscribers. Jungle Scout Academy provides the knowledge and skills necessary to source and sell products successfully on Amazon.


  • Jungle Scout's CEO Greg Mercer has designed Jungle Scout Academy. Greg Mercer is known for his very easy-to-follow style of teaching.
  • On-demand content with interactive modules. Academy breaks down the basics with bite-sized tutorials that you can consume at your own pace.
  • Live Q&A sessions. You can participate in monthly live stream training and ask questions from Jungle Scout's experts.


The best part is that Jungle Scout Academy comes with a Jungle Scout subscription. So you will get one of the most sought-after Amazon seller toolboxes and the training course at one price.

Jungle Scout Pricing

My take

Jungle Scout Academy is the best way to get the most out of Jungle Scout, as it provides in-depth training that covers everything selling on Amazon from A to Z.

Together, Jungle Scout and Jungle Scout Academy provide everything you need to launch and scale your Amazon FBA business successfully.

Out of 5.0

Best for

Easy-to-follow Step-by-Step training


Included in Jungle Scout plans


3. Amazing Selling Machine

ASM frontpage 2022

Landing a spot in my best Amazon FBA courses roundup is the Amazing Selling Machine (ASM), a training program created by Jason Katzenback and Matt Clark. 

While the course was launched in 2012, it is regularly updated to align with the ever-changing online selling landscape. 

ASM covers everything you need to create a successful Amazon business, from choosing the right product to marketing to the basics of online selling and anything in between. 


Amazing Selling Machine packs five training segments, broken down as follows:

9-Week Online Web Class: Features over 100 videos with insider tips to becoming a thriving Amazon seller. 

ASM Mentor Program: Brings you highly successful Amazon sellers to walk you through the process of building your store while answering your questions. 

Private ASM Community: Includes a super active Facebook group to keep every student motivated. Community competitions and badges help spruce up the process of building an online business. 

Private Resource Vault: Bundles a collection of resources and tools the Amazing Selling Machine creators used to build their Amazon FBA business. 

Software Tool Suite: Include a new suite of tools to help you build a successful online business, brand, and private label. 


The Amazing Selling Machine sells for a hefty price tag of $4,997.

You can also get it by paying $977 for six months.

I need to mention that you'll also need some capital to buy inventory or create your product. You can expect to spend $1,200 on average for inventory, according to ASM.

My Take

Amazing Selling Machine is for anyone looking for a comprehensive course that covers every subject regarding selling on Amazon. 

One of the benefits of ASM is its active community, where you can get support from more experienced sellers. ASM mentors also conduct live webinars regularly where they cover different topics each time.

I recommend going for this course if you are a newbie and don't have a tight budget because ASM is a complete step-by-step course.

Out of 5.0

Best for

Newbies with a budget


Typically around $4,000



4. Amazon Mastery

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Master the art of selling on Amazon with the Amazon Mastery FBA course. 

Crafted by the most successful Finnish Amazon entrepreneurs, Tony Raehalme and Viktor Villand, the Amazon Mastery offers a comprehensive guide to launching and scaling your online business on Amazon.

The course mainly focuses on leveraging Amazon's services for a seamless business experience.

From handling storage, delivery, and returns to providing a global reach, Amazon allows you to focus on choosing the right products and building your store without worrying about a big budget or prior online sales experience.


Amazon Mastery is an 8-week course broken down into a series of modules. It provides an insightful journey into the world of Amazon sales, curated and released in weekly intervals.
Tony Raehalme and Viktor Villand's course offers over 8 weeks of video training with additional resources provided through a closed Facebook group.

The modules are structured as follows:

Week 1- Setting up the Basics: Covers the basics, such as planning your budget and registering your Amazon Seller Central account.

Week 2 – Product Searching: This week focuses on teaching effective product searching skills.

Week 3 – Finalizing Product Choice: Guides you to select your first product for selling.

Week 4 – Placing Product Order: Involves making your first product order and shipping it to Amazon.

Week 5 – Product Publishing: Discusses details about launching your product, including search terms, product images, and the product listing.

Week 6 – Listing Optimization and Advertising: Provides insights on optimizing your listing, creating Amazon adverts, and gathering product reviews.

Week 7 – Maintaining Account and Customer Service: Helps you understand how to keep your account healthy and manage customer service on Amazon.

Week 8 – Scaling and Branding: Offers knowledge about scaling your business, building your brand, and how to achieve more than 100k in monthly sales quickly.

Simply put, Amazon Mastery is your all-inclusive guide to establishing a successful online store on Amazon, allowing you to earn a substantial income from your hard work.


The Amazon Mastery Online Course is priced at €1997, with a 100% money-back guarantee for two weeks. However, you can get it with a $700 discount through me. To get the discount, simply contact me

My Take

The Amazon Mastery course is suitable for novices and experienced sellers. It covers everything you need to know to run a profitable Amazon business.

This course offers a detailed, hands-on walkthrough of how Tony Raehalme and Viktor Villand manage their Amazon stores.

I highly recommend it for anyone seeking thorough, practical Amazon seller training.

5. Proven Amazon Course

Best Amazon FBA Course Proven Amazon Course

Created by Jim Cockrum, Proven Amazon Course deserves mention among the best Amazon FBA courses – in every sense of the word.

First, unlike other Amazon FBA courses I've reviewed so far, PAC covers several Amazon selling strategies, including: 

  • Merch by Amazon
  • Replenishables (Replens)
  • Product Bundling
  • Kindle Direct Publishing
  • Private Label
  • Buy Local, Sell on Amazon
  • Wholesale 
  • Selling on Amazon.com from outside the USA
  • Online Arbitrage

On top of that, the Proven Amazon course teaches how to build a successful eCommerce business through platforms like Shopify. You even get access to free training videos that teach you the best accounting practices. 


The Proven Amazon Course boasts a chock full of training models.

There are well over 40 training videos within the course. You also get downloadable eBooks. Further, each course is divided into separate modules and lessons. Some of the mini-courses worth noting include:

Amazon 101 Course: Introduces you to the fundamentals of building a successful business on Amazon.

Proven Private Label: Explains the nitty-gritty of the private label business model and everything that comes with it.

Proven Q4 Plan: This is a virtual boot camp hosted in the fourth quarter of the year (September, to be precise). It teaches participants how to prepare for the coming year. 

Proven Performance Inventory: Teaches you how to find low-margin, low-competition niches by leveraging Proven Performance history. 

Proven Wholesale Sourcing: Introduces you to four top Amazon FBA sellers sharing tips to find deals using the wholesale formula and, by extension, start selling globally. 

Proven Online Sourcing Strategies: This is a 7-hour course covering the most effective methods of sourcing profitable products online to sell on Amazon and eBay. 

Product Sourcing Masterclass: Reveals more than 30 strategies to source products to boost your eCommerce business.

Buy Local Sell to the World: You learn how to buy local products and sell them globally for massive products. 

Promotional Company Sourcing: Teaches you how to create an exclusive Amazon bundle through promotional companies. You also learn how to launch private label products in weeks. 

Proven Product Partnering: Show you product research for popular items that aren't listed on Amazon and locate brand owners. 

Other mini-courses include:

  • eBay to Amazon Arbitrage
  • Proven Bundling Course
  • Proven Book Sourcing
  • Coffee Masterclass
  • Proven Merch Course
  • Proven Team Building
  • AZ Refund Guide


The Proven Amazon Course is available for $29 per month or a one-time payment of $499.

While you can start with the first pricing option if you're on a budget, I recommend going to the second pricing tier for lifetime access if you have the money. 

The Amazon Course comes with a 30-day money-back guarantee, no questions asked. 

My Take 

This Amazon course is perfect for anyone who wants to take a plunge into the world of eCommerce business but isn't sure where to start. 

As stated, Jim Cockrum teaches you more than just becoming an Amazon seller. Plus, it provides a solid overview of different ways to sell on Amazon, so you can always go with what works for you and your business. 

Still, I totally agree with the proclamation on this course's sales page, which reads as follows:

This course contains numerous modules for everyone from "brand new seller" to "advanced strategies."

6. Marketplace Superheroes

Marketplace SuperHeroes

Apart from teaching you how to make money online by becoming an Amazon seller, Marketplace Superheroes, unlike other courses, also offers services to help you get your Amazon FBA business off the ground. 

Founded by Robert Ricky and Stephen Somers, the course promises to equip you with the skills required to start selling globally on Amazon in one package. 


Marketplace Superheroes offers 6 in-depth video lessons and downloadable PDF transcripts segmented in phases as follows:

Ignite Phase 1 – Embark: Introduces to Amazon selling. Teaches you how to conduct product research, find suppliers, and approximate profits.

Ignite Phase 2 – Evolve: Teaches you how to set up your business, list, place orders, pack, and label as well as ship your products.

Ignite Phase 3 – Expand: Teaches you how to start with Amazon PPC, expand your brand globally, reorder and restock your products. 

SuperHero Legal: Teaches you about copyrights, patents, trademarks, scripts, templates, and other legal protections.

SuperHero PPC: Includes 60 lessons teaching you how to leverage Amazon PPC to grow your business.

100 Products in 7 Days: Teaches you how to hone your product research skills. 


Marketplace Superheroes is available for $997 or 12 monthly payments of $97 for lifetime access.

You can test drive this FBA course via the 7-day free access trial. 

Once signed up, you'll instantly access the private Facebook group and extra bonuses.

Marketplace Superheroes recommend setting aside $1,000 to $3,000 to help you launch your first product on Amazon. 

My Take 

While Marketplace Superheroes claims to help you build a profitable online business from scratch with zero experience, the lessons are pretty in-depth, so they can be overwhelming for a complete beginner.

I would therefore recommend it for intermediaries and experienced online sellers looking to transition to international sellers.

7. The Last Amazon Course

The Last Amazon Course

Created by Brock John, The Last Amazon Course parades itself as the ultimate FBA course for budding Amazon sellers.

Because of its reasonable pricing, this is one of the best Amazon FBA courses if you're looking to build your own profitable business on Amazon without breaking the bank.


The Last Amazon Course features 45 hours of video-based content, segmented into over 350 lessons broken down as follows:

Module 1-2 – Introduction: Takes you over what you need to know about Amazon FBA.

Module 3 - Research: Equips you with the knowledge to research profitable products.

Module 4-5 – Sourcing and Listing: Walks you through the process of sourcing products and listing them on Amazon.

Module 6-7 – Photography and Launching – Teaches you how to take impressive product photos. You'll also learn how to launch your product on Amazon successfully.

Module 8-10  PPC, Branding, and Business – Teaches you how to leverage Amazon paid advertising program. You'll also learn the basics of branding and the best business practices.

Module 11 – 13 – Outsourcing, Defense, and Scaling: Teaches you how to outsource products and how to take your Amazon FBA business to the next level. You'll also learn how to avoid Amazon suspension.

Module 15 – Legal and Taxes: Give an overview of different tax structures and how to file your taxes if you're in a foreign country.


The Last Amazon Course is available for $1 per week or $24 for lifetime access.

My Take

The Last Amazon Course is great for anyone looking to begin their Amazon FBA private label journey.

It gives beginners the foundation they need to get started without burning through their wallets.

And, given the many positive reviews this course has to its name, you can't go wrong with it.  

8. The Wholesale Formula (TWF)

Best Amazon FBA Course The Wholesale Formula

While other courses (…well, most FBA training courses) are open for enrollment throughout the year, TWF is usually available once a year, around January to February.

As the name suggests, the course focuses on teaching Amazon selling through a wholesale method.


TWF bundles 5 modules delivered in video format broken down as follows:

Module 1Orientation: Explains the dynamics of the wholesale formula and walks you through the process of setting up your business.

Module 2 – Product Analysis: Shows you how to effectively look for Amazon products to sell and analyze their profitability potential.

Model 3 – Scouting: Discusses methods like Targeting, Leaf Sourcing, and Amazon Filtering to help you find the best wholesale products quickly.

Module 4Value Propositions: Explains how to convince brand owners to increase your account approvals.

Module 5 – Sourcing: You'll learn the sourcing strategies to contact product owners and negotiate prices. The module also teaches you how to open wholesale accounts.

TWF comes with several bonuses, including:

  • Exclusive access to the private TWF Facebook group
  • Email templates to contact brand owners
  • Exclusive access tools like Jungle Scout, Seller Labs Pro, and Tactical Arbitrage to help you automate your business. By the way, Jungle Scout is one of the best free Amazon FBA courses.
  • Live webinars
  • 12 hours of webinar recording with FAQs and detailed answers.


TWF is available at a lifetime access price of $2,497.

You can also opt for a three-month payment set up for $997 per month.

The course comes with a 30-day money-back guarantee.

Because TWF is only open for enrollment once per year, aspiring Amazon sellers have until around February the 25th of every year to register.

My Take

TWF is an in-depth yet easy-to-digest Amazon course that will help you wrap your head around running an online business.

The course seems to have attracted positive reviews from happy students, indicating that the program delivers what it promises.

Read more about the Wholesale Formula in my review.

9. Amazon Boot Camp

Best Amazon FBA Course Amazon Boot Camp

Created by The Selling Family, Amazon Boot Camp 4.0 is one of the best Amazon FBA courses if you're on a tight budget.

Compared to most Amazon FBA courses, Amazon Boot Camp is one of the few that leverages the Retail Arbitrage approach, lowering the barrier to entry.

It is important to mention, though, that while you don't need much initial investment or lots of experience to succeed with this retail arbitrage, you have to visit physical stores to find products to resell on Amazon.


As stated, this Amazon FBA course focuses on Retail Arbitrage (buying products locally) and Online Arbitrage (buying from online retailers).

The course features 14 core modules delivered through training videos broken down as follows:

Module 1 Amazon Business Basics: Helps you lay a strong foundation for your Amazon business.

Module 2 - Amazon Seller Account Setup: Walks you through the process of selling up your Amazon seller account.

Module 3 Scanning Apps & Other Supplies: Helps you identify software tools to help you run your Amazon business like a well-oiled machine.

Module 4-5 Amazon Categories, Ranks & the Buy Box: Digs deep into selling on Amazon, helping you find products to sell.

Module 6 Evaluating If a Product Is worth Selling: Walks you through the process of sieving the products to determine which to sell.

Module 7 - Retail Arbitrage Sourcing: Teaches you how to navigate multiple bricks and mortar stores.

Module 8 Online Arbitrage Sourcing: Show you how to find profitable products online.

Module 9-10 - Pricing & Listing Your Products on Amazon: Teaches you how to price your products strategically for maximum profits.

Module 11-13 - Prepping - Packing – Shipping: Shows you how to get your products in an Amazon FBA store.

Module 14 Managing Your Amazon Account: Teaches you how to handle behind-the-scenes sales operations of Amazon selling.

Bonus Modules

  • Restricted Category Ungating Assistance
  • Question and Answer Direction on the Course Lessons
  • Frequently Asked Questions (FAQ) Library
  • Student Only Discounts & Extended Free Trials
  • Niche Book Profits eBook


Amazon Boot Camp 4.0 is available for a one-time fee of $345

It also comes with a 30-day money-back guarantee

My Take

Amazon Boot Camp is one of the best FBA training courses if you don't have thousands of dollars to launch your business.

It is also a great course if you don't have lots of experience. I'd recommend it if you don't mind making frequent shipping trips to brick-and-mortar stores for products throughout the week.  

What is Amazon FBA?

For starters, FBA stands for Fulfillment By Amazon.

Launched in 2006, the Amazon FBA allows third-party sellers to automate their shipping and fulfillment services.

The concept is pretty straightforward – Sellers sell, Amazon takes care of the shipping.

Anyone signed for Amazon FBA can allow Amazon to deal with all aspects of shipping, including returns, refunds, product warehousing, picking, packaging, and more.

As a seller, you'll send your product to Amazon, who'll then warehouse the merchandise and process orders as they receive them.

Your job is to handle the sales and replenish stocks in good time.

Of course, Amazon will charge you for these services. Amazon FBA offers:

  • Round the customer service
  • Fulfillment and shipping
  • Access to one of the planet's most vibrant networks

It is important to mention that Amazon FBA may not be suited for low-value merchandise or large dimension items.

How do you qualify for FBA?

All you need to do to start selling on Amazon is to create a seller account. Most importantly, you must adhere to inventory requirements and product restrictions. But, before all that, you need to have a product to sell! 

Amazon FBA Frequently Asked Questions (FAQs)

Is It Free To Start Amazon FBA?

No, it is not free. You need to invest in sourcing and launching a product. Amazon charges fees for shipping, handling, and other processes after your product sells.

Can Amazon FBA Make You Rich?

Yes, it can make you rich if you put in the work like successful sellers have done. But it is not easy.

How Much Does Amazon Cost Per Month?

Individual sellers pay $0.99 per transaction. Professional sellers pay a $39.99 monthly subscription fee. Fees are deducted from your Amazon account balance.

Final Thoughts

Starting an Amazon business can be a lucrative venture for anyone aspiring to make money online.

While the process of setting everything and making your first sale is rigorous, this eCommerce business model is rewarding if you do things right.

And with an Amazon FBA course by your side, you shouldn't have a problem making sure that every piece falls into place.

So, go ahead and grab a course that suits your budget and skillset. Implement everything you learn in the Amazon FBA training program, and you could be on your way to becoming the next Amazon success story.

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