Are you on the hunt for the next big business idea? You’ve got to check out the Site Stats Database.
This tool offers invaluable insights for uncovering successful websites, analyzing competitors, or finding untapped niches.
Site Stats Database lets you explore data on over 400,000 websites and instantly see what’s working today after the notorious Google’s Helpful Content Update.
Let me give you the full scoop on what it can do and how to use it to find new business opportunities.
What Is Site Stats Database?
Site Stats Database is an online tool that provides key metrics and insights on a massive index of over 400,000 websites.
Every site included gets at least 100 monthly organic visits, so you know you’re looking at active, ranking sites.
With just a few clicks, you can sort and filter this massive database to find websites that match specific criteria you’re interested in.
Want to see sites getting crazy high traffic with relatively low domain authority? No problem.
How about winners and losers from Google’s Helpful Content algorithm update? Easy peasy.
Or maybe you want to scope out top players in a particular niche. Site Stats Database makes it easy for you.
Inside the Site Stats Database
When you log into the Site Stats Database, you’ll see a filterable table view with over a dozen columns of juicy website stats:
- Estimated monthly organic traffic pre-Helpful Content Update (Sep 2023)
- Estimated monthly organic traffic post-Helpful Content Update
- Percentage traffic change pre vs. post HCU
- Number of keywords the site ranks for
- Domain Authority (DA)
- Number of referring domains/backlinks
- Domain registration date
- Performance score (factoring in traffic, DA, and domain age)
- Monetization method (AdSense, affiliate, ecommerce, etc.)
- Language
- Niche/Category
- And more
Having all this data aggregated in one place is insanely useful for competitor research, niche analysis, and benchmarking.
The interface is fast and easy to use. You can apply multiple filters (e.g. traffic thresholds, DA ranges, monetization types) to zoom in on the sites you care about.
One of the standout features is the Performance Score, which highlights outlier sites punching above their weight class.
A brand new site with middling DA but tons of traffic? That’ll net a High Performance Score, which is worth looking into.
Uncovering Google Update Winners & Losers
As an SEO nerd, my favorite Site Stats Database feature is the ability to see traffic changes after Google’s Helpful Content Update.
This update, launched in September 2023, aimed to reward people-first content and demote SEO-first content.
With the Site Stats Database, you can see exactly which sites won or lost big in the wake of this update.
Just filter for sites with a high positive or negative traffic change percentage. Studying the winners can give you ideas on what kind of content Google likes right now, and auditing the losers can teach you what to avoid.
This kind of aggregate algo update data is super rare and valuable. I haven’t seen any other SEO tool offering it. Massive kudos to the Site Stats Database for this feature.
Finding Content Opportunities
For content marketers and niche site builders, the Site Stats Database is a goldmine of targetable topics and keywords. By drilling down into a particular niche, you can discover what kinds of content perform best.
See a site with a crazy high traffic score? Dive into its top pages and keywords to generate content ideas. Notice any topic gaps or areas ripe for the taking?
If you can create something more comprehensive, up-to-date, or flat out better than the current ranking results, you’ve spotted a prime opportunity.
Using the Performance Score filter, you can find up-and-coming sites that haven’t built up high Domain Authority yet.
Study how they’re managing to attract organic traffic and consider how you could emulate and one-up their approach.
Evaluating Monetization Strategies
Curious about what’s working for website monetization these days? Site Stats Database has a variety of filters to see revenue strategies like:
- AdSense display advertising
- Affiliate marketing (Amazon Associates, ShareASale, etc.)
- E-commerce (via Shopify, WooCommerce, etc.)
- Premium ad networks (Mediavine, Raptive, AdThrive, etc.)
- And many more
You can even layer on filters for traffic and niche to pinpoint the top earning sites in specific verticals.
This competitive intel is incredibly helpful if you’re trying to decide how to monetize a current or future web property.
By seeing real-world examples of what’s generating income, you can make smarter choices for your own site.
Is Site Stats Database Worth It?
Short answer: 100% yes, if you’re serious about growing a profitable website.
The one-time investment of $399 for lifetime access has a good value for the knowledge and inspiration packed into the Site Stats Database.
A subscription plan is also available at $39/month, or a one-year subscription at $299.
I’ve used other website analysis tools, such as Ahrefs, SEMRush, and SimilarWeb, but none of them provide quite the same insights for content research.
With over 400,000 sites and 107,382 fresh entries added in July 2024, the Site Stats Database continues to become more comprehensive. The one-time fee also includes all future updates.
I bet you’ll find at least five exciting ideas within your first half-hour of browsing around.
The hardest part will be deciding which gem of an opportunity to chase down first!
If you’ve been struggling to find that perfect niche, study your competitors, or kickstart a successful website.
